From Eurohoops Team/ [email protected]
Euroleague Basketball and YBVR have reached an agreement that will bring select Turkish Airlines EuroLeague games into a whole new dimension that offers an immersive and social experience to fans.
Following a strategy to deliver new levels of innovation, Euroleague Basketball has already collaborated with YBVR during the Final Fours in Cologne and Belgrade, allowing fans to take control of the action as if they were sitting on a court through 180 and 360 degree cameras spread around the. court
This Thursday’s classic between Real Madrid and FC Barcelona will be the first regular season game offered with this cutting-edge technology, and with both Spanish powers tied atop the classification with 13 wins, it promises to be intense.
The revolutionary production approach through VR will not only affect what the fans will watch, but the ways they can interact following the games, allowing them to switch between cameras whenever they want with seamless interaction. Fans watching on XTADIUM will also get real-time stat overlays that can be turned on or off and will be able to create private watch parties to enjoy the games with friends.
The VR game pack will be included in all EuroLeagueTV subscriptions for all countries where the service operates, while American fans will have the opportunity to watch on XTADIUM, the VR application developed by YBVR, which is available in the Meta Quest Store.
“We are excited to bring our partnership with YBVR to the next level. Their technology is great, and it really allows you to feel as if you are on the court, almost touching these incredible athletes.,” Alex Ferrer Kristjansson, Euroleague Basketball Marketing and Communications Senior Director, stated. “We are constantly looking at every opportunity to elevate the experience we deliver to our fans, and technology these days unlocks tremendous opportunities to do so..”
“We are pleased to be pioneers with Euroleague in this immersive gaming experience. Our long-term agreement with them is already shaping the way basketball fans enjoy the sport. After being part of two Final Fours in a row, trading Virtual Tickets, it is truly rewarding for the YBVR team to bring the best of European basketball to XTADIUM, where American basketball fans can enjoy EuroLeague live games during watch parties with friends.“Hector Prieto, CEO of YBVR, said.
- Selected Turkish Airlines EuroLeague games will be broadcast via VR.
- Real Madrid vs. FC Barcelona will be the first game offered, Thursday.
- VR games will be available to EuroLeagueTV subscribers and on XTADIUM, the virtual reality (VR) home of sports on the Meta Quest headsets.