What It Means for Box Office & Streaming – Deadline

Over the 5 days of Thanksgiving, a weekly sneak peek of Netflix Glass Onion: The Mystery of the Knife Predictably, all the new and old major studios buried anti-adult programming $13.3M For what is estimated to be more than 5 days $15M First week on Tuesday.

Far and away, this is the best theatrical launch ever for a Netflix pre-streaming movie. last yearof the Dwayne Johnson-Ryan Reynolds-Gal Gadot action title red alert Arguably their best, with a $1.25M-$1.5M 3-day opening. This image is also their most viewed image worldwide at 364M-plus hours. Glass onions$9.3M in 3 days is 10th best for a title opening in less than 900 theaters, above films like TriStar’s the doors in 1991 ($9.1M in 840 theaters) and Universal opened November 12–14, 2004 Bridget Jones: The Edge of Reason, which released $8.68M in 530 theaters.

Thankfully, no one in big cars wanted to watch a Korean Navy fighter pilot movie (piety $9M in 3-Day (Cannibal Love Story)Bones and all $3.5M) or Steven Spielberg’s Autobiography (Fableman at $3.1M). For CEOs who wonder, ‘Gosh, what kind of mature hire works in a tough market?’, it’s certainly not a bad thing. It’s a sequel to a beloved, comedic whodunit with a glitzy cast that includes Daniel Craig, Janelle Monae, Dave Bautista, Edward Norton, Kate Hudson, and more. Knife 2 Will Hit More Than Thanksgiving in Its Limited Release: The Thanksgiving debut in 2019 was a crowd pleaser, taking second place with $41.4M over 5 days, and moving to $165.3M stateside.

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Disney Animation’s $135M production decline strange world With a modest $28M global debut, and a clear spot on the Netflix experience Knife 2 (Playing the top three circuits – AMC, Regal, and Cinemark – a first for a streamer) has raised questions over the holiday about what’s right for streaming and what’s right for a theater.

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The answer is both ready for the theater, and Netflix is ​​leaving a lot of money on the table and the biggest window with their one-week play on the Rian Johnson-directed, Ram Bergman-produced sequel, which they have two choose as pic package for $400M+ as first reported by Deadline.

As Wall Street points to streaming studios showing money, especially profit and not subs, how does a conglomerate even justify or offset its tentpole costs? Already, major companies like Warner Bros. and Disney are changing their tune about the types of direct-to-streaming titles they’re sending to the service; Former CEO David Zaslav is publicly against such expensive business practices. Netflix could expand and more viewers could participate in the rich segment Glass onions.

Disney is milking all they can out of it strange world. Both films will hit their respective studios’ streaming services at Christmas. in any case, Glass onions Darkness will be out in theaters until December 23rd, when it debuts on Netflix.

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how did it happen Glass onions Come up with the best three circuits on the board? I’ve heard that Netflix offers great terms, one chain tells me they only charge 40% of the rent range (versus 60%-70% by the major studios) with streamers spending 4x the amount of money marketing to viewers. kicks in For a sequel, the title is doing average compared to the regular studio. A done deal. Cinemark was the only Big 3 chain that had previously played Netflix movies, starting in the 2020 pandemic, and is subject to changing its booking plan. Knife 2 Come on, I know. It’s the first time Netflix has put some umpf into marketing a theatrical title, recognizing streamers spending millions on an award-winning long play during Oscar season.

While TV ad spending analytics corporation iSpot showed that Netflix spent less than the big companies to open Glass onions to Disney’s $16M with $4.3M in TV spots strange world Sony worth $14.8M devotion, Searchlight $10.8M on the menu and Uni about $8.5M Fableman; The streamer carefully orchestrated its spots in a holistic campaign (which will run past its streaming drop date) with Sunday NFL ads, Yellowstone, SNL and the walking dead At a local AMC north of LA in Porter Ranch, there was hardly any standing in the lobby on opening weekend. Black Panther: Wakanda Forever For other titles – without it Glass onions.

Some small viewers can’t get it 2 knives, The best booking at the cinema with Steamer. The best theaters, I am told, for Glass onions AMC Lincoln Square NYC, Cineplex Odeon Varsity in Toronto, AMC Burbank, AMC Century City, AMC Boston Common, Alamo Drafthouse Brooklyn, AMC Grove LA, AMC Disney Springs 24 in Buena Vista, Fl, AMC Empire and 25 DMC-AMC. At Thoroughbred in Franklin, TN.

No post track opens Knife 2 Because he has less than 800 runs. However, on Rotten Tomatoes, moviegoers approved the sequel at 93%. The first film received an A-. Rival distributors are angry this morning that Netflix isn’t publicly reporting or sharing their revenue. Netflix did not comment for this article.

After the great platform launch here like cup onion, Normally a major studio will increase its theatrical footprint and expand. However, Netflix has said that they will be taking it seriously Knife 2 After the Tuesday before the picture goes into service. Theaters are welcome to rebook the title after it arrives on Netflix in December.

But then again, we’re in a strange, post-epidemic world. So, don’t be surprised if things change.

Will Netflix change their tune and choose a theater for their big tentpole?

We will see. but Glass onions It was a good start for everyone.


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